Dear Don, You are fired. Maybe this comes as a shock, or maybe after reading Avi Dan’s article you’ve been expecting this. To be honest you were not yet on the CMO’s hit list. You have been on ours for a while and we convinced her it was time to take you out. Hurt? Betrayed? Angry? [...]
When looking for a technology vendor, it can be difficult to know where to begin. It’s important to remember that there isn’t one holy-grail technology solution that will solve all your problems. It’s really about understanding what you need (and why) before finding a solution that’s best for you and your company. It’s crucial to [...]
At Digiday’s Agency Summit they asked agency executives: What’s the biggest challenge facing agencies today? One of the responses (and a response to that response) stuck out to us. The first response came from David Smith, the founder of Mediasmith, who said: “The new challenge is really understanding the technologies and how to integrate the [...]
This is Marley. He is Christin’s faithful companion. He sometimes comes to the office. He LOVES fruit. He received an Edible Arrangement during his visit yesterday. The pineapple flowers with the honey dew button were his favorite. Julie, Emily and Val stole his chocolate covered strawberries (but that is probably a good thing since dogs shouldn’t [...]